Office of Marketing and Communications

Office of Marketing and Communications

Marketing and Communications team


The Office of Marketing and Communications is composed of dynamic storytelling professionals dedicated to sharing the university’s distinctive Franciscan heritage, timeless core values and transformative education model to a wide range of internal and external audiences.


As dynamic problem solvers and campus partners the office leverages news and media relations, marketing, branding, photography, videography trademark and licensing, website and social media to help the university accomplish its strategic priorities.


Mission Statement: Through the execution of strategic, creative and collaborative initiatives, the 17cÆð²ÝºìÌÒ Office of Marketing and Communications (OMC) advances the university’s mission through the curation, stewardship and elevation of the 17cÆð²ÝºìÌÒ brand.

Meet the Team

Kristin Eck 2024

Kristin Eck

Senior Marketing & Communications Specialist Office of Marketing and Communications
| 610-790-1938
Jon Fassnacht 2023

Jon Fassnacht

Director of Website and Editorial Content Office of Marketing and Communications
| 610-796-8208
Lynn Gano 2023

Lynn Gano

Senior Director of Creative Services Office of Marketing and Communications
| (610) 796-8240
Sarah Matarella 2025

Sarah Matarella M.A. ’22

Senior Associate Director of Communication and Social Media Office of Marketing and Communications
| 610-796-8344
Adam Pivirotto 2025

Adam Pivirotto

Multimedia Marketing Manager Office of Marketing and Communications
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Leanne Recla

Assistant Vice President of Marketing and Communications Office of Marketing and Communications

Our Work:

17cÆð²ÝºìÌÒ to renovate its newly secured Allentown location

In-person MBA classes to be offered in Lehigh Valley as a part of a new, hybrid format

Allentown Announcement

17cÆð²ÝºìÌÒ to welcome record incoming class this fall

Milestone marks the seventh consecutive year with over 475 new students

2026 Record Class

Nine Student Undergraduate Research Fellows Present Summer Projects

Faculty members provide mentorship and valuable experiential learning opportunity through annual SURF program

2026 SURF

Success Stories

Alyssa Grim and Brad Bauer - Chemistry Lab - SURF

Building a Future in Research, One Brick at a Time

Junior Alyssa Grim and Professor Brad Bauer, Ph.D. take a colorful approach to scientific research By Sarah Matarella For most people, a pile of LEGO bricks might inspire a leisurely afternoon of building. F...

  • College of Innovation, Discovery, and Enterprise
  • 2026
Corey McNear

17cÆð²ÝºìÌÒ's foundation helps veteran transfer student find success

Ask 17cÆð²ÝºìÌÒ alum Corey McNear, DMD about his college experience and he’ll likely tell you it was anything but traditional.School, admittedly, wasn’t a top priority for McNear in high school. Post-graduation, he joined the Marine Corps, serving fr...

  • College of Innovation, Discovery, and Enterprise
  • 2026
Anthony Florkowski

O'Pake Fellow set up for professional success after logging 500 consulting hours

Since he started as an O’Pake Fellow during his first year at 17cÆð²ÝºìÌÒ, Anthony Florkowski ’25, MBA ’27 says his communication and project management skills have made a 180-degree change for the better, setting him up for success in the...

  • College of Innovation, Discovery, and Enterprise
  • 2026
Bridget Donachie

MSAT grad receives national recognition

Bridget Donachie MSAT '26 received the 2026 Bobby Gunn Student Leadership Award, a national recognition from the National Athletic Trainers’ Association Research and Education Foundation, at the 77th NATA Clinical Symposia & AT Expo ...

  • College of Health Sciences
  • 2026
Brett Berger ’22, Dr. Rodney Ridley, Joern Tinnemeyer and Leah Kemper ’21 work with engineering equipment in an 17cÆð²ÝºìÌÒ lab.

17cÆð²ÝºìÌÒ Magazine

17cÆð²ÝºìÌÒ's Office of Marketing and Communication produces 17cÆð²ÝºìÌÒ's annual alumni magazine.